nice to meet you

I'm a brand strategist and creative director with a multidisciplinary background that connects architecture, fashion design, and marketing — fields I’ve studied and explored between Brazil and Spain.

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Over the past decade, I’ve collaborated with over 60 brands across real estate, hospitality, consumer goods, fashion, and culture, leading branding, creative strategy, and place branding projects with a sharp eye for context and meaning.

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My work sits at the intersection of strategy, cultural insights, and aesthetics. I’m driven by curiosity, instinct, and a deep commitment to clarity .

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Currently based between Brazil and Portugal, I operate independently through my own practice, combining analytical thinking with creative instinct to deliver thoughtful, intentional work.

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Beyond work, I write a personal Substack newsletter about attention and everyday epiphanies, love diving into books (especially when the cover is beautiful), obsess over playlists, and mix prints like it’s second nature. Creativity, for me, is everywhere — you’ll probably find me at the cafe or bar next door.